It is not possible to reach a wide audience without proper search engine optimization (SEO). However, Yoast SEO is recently the most used plugin for many WordPress users, it is helpful to provide content suggestions, and the setup is easy. The Rank Math is also quickly establishing itself as the new powerhouse for SEO, and this is the reason why many users are comparing Rank Math vs Yoast.
Both of these tools are helpful for users with any level of expertise, and these tools are helpful even for beginners. These tools provide tips to optimize the posts with the focus keywords. However, if you want some advanced-level SEO for your website, it is ideal to use Rank Math as it offers many options for the users.
In this article, you will find the comparison of Rank Math vs Yoast SEO:
An Overview of Rank Math vs Yoast
Yoast SEO was established in 2010 by Joost de Valk, and it is a powerful and user-friendly tool to use for WordPress. This plugin is helpful to optimize your focus keywords for the posts. Moreover, it also helps to add meta tags without writing a single line of code. It also helps to analyze your posts for readability and provides practical suggestions to improve your posts.
The free version of Yoast SEO comes with limited features. However, if you want to access more functions, you can buy the premium version of this plugin for $89. The premium version offers advanced options like redirect manager, internal linking suggestions, and many more.
Moreover, on the other hand, Rank Math is a new tool launched in 2018. It offers smart automation features that are helpful to optimize your website with some clicks.
This tool is also integrated with Google Search Console, and it offers several keyword ranking tools that are helpful to provide you with an edge over your competitors. Furthermore, it is a lightweight tool, and you can disable the features that you don’t want to use.
This plugin is free to use, and the premium plans of this tool start from $59. The premium version of this tool offers a powerful schema generator and helps you to track 500 keywords.
Both of these tools are excellent for SEO, and they make the process easier for the users. They offer great features with slight differences.
Rank Math vs Yoast SEO: Comparison of Top Features
Let’s dive deeper into the major features of both tools:
- Keyword Optimization
Any SEO tool can be helpful to optimize your pages with the focus keyword. However, both Rank Math and Yoast SEO are great for this task.
The Rank Math lets users assign five keywords by default to their posts. However, you can also increase this number to unlimited keywords by using a filter that can be added to the page editor.
Yoast SEO only helps to optimize the posts with one keyword or up to five when you are using the Premium version. However, adding more keywords isn’t important for SEO, but it can be helpful to increase your page rankings because you can add synonyms and keyphrase variations.
Both the tools provide users with suggestions for keyword optimization within the post editor and show a green light to users when the post is good to go.
The Yoast SEO shows the SEO suggestions at the bottom of the page or in the sidebar editor. However, Rank Math only shows its features in the sidebar that can be activated by clicking on the Rank Math button on the toolbar.
Overall, both of these tools offer similar suggestions, but Rank Math provides a numeric rating for keyword optimization; a score above 80 is good enough. However, Yoast SEO assessment is less specific, and it shows an orange light when improvements are needed in the content and red light when the content is unacceptable.
Moreover, the sidebar placement is much more convenient while editing the post. Thus, we think Rank Math is slightly better in this category.
- Content Optimization
Keyword and content optimizations go hand in hand. However, Yoast SEO provides readability analysis, and it helps improve the quality of post and further boosts the SEO. Like its keyword analysis, it also shows the green light if the readability of a post is good enough. It suggests improvements by highlighting the areas that need improvements.
Rank Math offers similar content readability tips. However, there is also a part of the overall SEO score of your website rather than providing a separate analysis.
Readability greatly impacts a website’s SEO; we know that a positive user experience contributes a lot to ranking. Thus, Yoast is better when it comes to readability, and it is helpful to improve the overall quality of the posts.
- Other SEO Tools
As your SEO knowledge grows, you’ll also want to access more helpful tools for advanced SEO than just post-optimization. Rank Math and Yoast SEO both offer:
- Google Search Console Integration
- XML Sitemaps
- Automatic Canonical URLs
- SEO breadcrumbs
- Social Media Optimization
- Post Preview
- Schema Markup
- Site Verification
However, Rank Math offers access to significantly more tools for free. For example, it offers features like high-performing keyword suggestions and internal linking that are only available for Pro users of Yoast SEO. Moreover, Rank Math also helps redirect users to a new page, access advanced keyword analytics, or preview social media shares for free.
It also offers features that Yoast SEO doesn’t offer for premium users. Rank Math offers keyword rank trackers that are helpful to monitor your site’s performance against the competition.
Some additional features that you can get from Rank Math are:
- Image SEO
- Google Trends Integration
- Client Management Dashboard
- Automatic Image Captions
- 404 log
- Advanced Redirects
- SEO Warnings and Failed Tests
- Automatic Video Data Fill for Video Schema
- Role Manager
- Advanced Nofollow Link Options
- Local SEO
Rank Math is better than Yoast for all these features when it comes to a broad range of SEO options.
- Ease of Use
Both Rank Math vs Yoast SEO is straightforward and intuitive to set up. They offer interactive wizards that guide users during each step.
However, Rank Math offers two modes: easy and advanced. The easy mode is helpful for beginners, and these settings will be helpful for them to rank better. Rank Math helps users by applying the default options.
The advanced mode is ideal for professional and seasons SEO experts who want to have complete control over their sites:
Moreover, Rank Math also offers a modern interface that improves the overall user experience. The dashboard is user-friendly and colourful, and content analyses are accessible even for first-time users.
On the other hand, Yoast SEO comes with a traditional dashboard that has barely changed over time.
Rank Math vs Yoast SEO: Which is Better?
Both of these plugins are smart and impressive, and it is fair enough to say that both of them are good. However, if you are an expert and need power usage, you should go for Rank Math.
It comes with many advanced features that are not available with other SEO plugins. For example, you will be able to:
- Leverage Advanced Custom Fields
- Generate Highly-Customized Schema
- Go Deeper into Your Keywords Analysis
- Monitor 404 Errors
- Gain Full Control Over Redirects
- Optimize Website for Devices Such as Alex
- Create Custom XML Sitemaps
All of these features are available for free. Thus, Rank Math is an excellent budget-friendly solution for professionals or anyone who needs a better SEO tool.
Rank Math vs Yoast – Conclusion
SEO is important to improve your website’s visibility online, which is why you need an advanced WordPress plugin. Yoast SEO is leading the market due to its comprehensive content analysis and ease of use. However, Rank Math has recently gained popularity, and it is worth exploring both options to ensure that you are using the best tool for your website ranking.
In this article, we have compared Rank Math vs Yoast SEO and looked at the optimizations options.
If you have any feedback or questions about Rank Math vs Yoast, don’t forget to let us know in the comments section!